360 Rte 101, Bldg. 4A
United States
(T) +1 603 661 9135
(F) +1 617 963 7157

Regional Offices

North America

Company Detail

Ownership   Associate
Status         Active

Big Idea Group helps corporations identify innovation opportunities, create new products and services, and guide innovations through development.

BIG creates targeted online panels that deliver actionable customer insights in a flexible and extremely affordable format. Panels run as long as you need them – from one week to one year. In addition, we deliver fresh innovations through our network of 13,000 creative problem-solvers. Finally, we help execute innovations through a variety of programs, including consumer reviews.

BIG has successfully delivered results to a variety of clients including food and beverage, cosmetics, electronics, office supply, business services, medical, communications, entertainment, apparel, financial services and more.



Direct, digital, promotion & relationship marketing


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